Privacy Policy

Kaat DM Photography considers your privacy very important. I will, therefore, process and use your data in a secure manner, entirely in accordance with the General Data Protection Regulation. In this privacy policy we explain to you which data are collected from you and why this is done. In this policy you can also read what your rights are in regard to this processing. When we process your data outside the EU, appropriate (security) measures will be taken. For questions about your privacy, you can contact

[1] Who is Kaat DM Photography?

Kaat DM Photography is part of Kaat DM BV, a private company located at De Pintelaan 221, 9000 Gent, Belgium. We are registered in the Crossroads Bank for Enterprises. Our enterprise number is 0767541994. We are responsible for the processing of your personal data. Our website address is:

[2] What data do we use?

Here you can find an overview of the data we process about you, why we do this, on what legal basis we do so and how long we will keep this data.

We process your name, company name (if applicable), address, place of residence, telephone number, e-mail and other information that is necessary to optimally deliver our services to you. You can think of the special personal data that we process by taking a photo of you and other parties involved and any personal data that emerges from your “back story” in order to be able to portray you in an authentic manner. We use this information to make you a satisfied customer during the term of our agreement. We keep this data until 10 years after the end of our agreement but will anonymize them after 7 years so that they can no longer be traced back to you as a person.

In order to get to know you better and to be able to portray you as authentically as possible, we process your hobbies, interests, favourite travel destinations, health data and other data that you fill in on my questionnaire yourself. We keep this data for 10 years, but we will anonymize this data after 7 years.

To manage your order we will keep your name, delivery address, billing address, email, telephone number and purchase history in my customer database. We do this on account of the execution and possible amendment of the agreement. We will also anonymize these data after 7 years and delete them completely after 10 years.

We use a portfolio on our website and social media channels to show earlier work to potential customers. We process your photos with your first name, date and location if you gave us the permission to do so when entering into the agreement. We keep these photos in my archive for at least 7 years to unlimited time, unless you request removal. This does not give you the right to request the photos indefinitely. Making a back-up is your own responsibility.

For invoicing and financial administration, we process your name, any company name with the associated data of Crossroads Bank for Enterprises, billing address, e-mail, telephone number and pending balance. Without this information, we cannot process your payment. According to a legal obligation of the Tax Authorities, we have to keep this information for 7 years. Once this period has expired, we will delete all this information about you.

If you should have a complaint about our services, we will process your name, email, telephone number and the content of this complaint in order to find the best possible solution for you. We use this information to enable the optimal execution of the agreement. We will delete data related to complaints 5 years after settlement.

We have a commercial interest in using some of your personal information for marketing purposes. We process your first name, email and social media account for direct marketing or social media marketing. We will delete this information as soon as you unsubscribe from our newsletter or indicate that you no longer want to be contacted by us.

To enable and optimize this website, we use analytics and retargeting services. We have a commercial interest in using your surfing behaviour and related data to analyze our service and improve it where necessary. We will track your use of our website with Google Analytics and are bound by the retention periods of Google.

These services use cookies. Cookies are small pieces of information that are sent to your browser when you visit our website and are then stored on the hard disk or in the memory of the device with which you visit our website. These cookies will not damage your devices.

If you want to contact us through our website, we ask for your name, email, phone number and details about the shoot you want. By sending the contact form, this information becomes visible to us. We will delete the details of a sent contact form as soon as the contact question has been completed unless an agreement results from this.

To enable the posting of reviews about our services, we process your (first) name and content of your message. With the posting of your message, this information becomes visible to us. We can post reviews about our services on our website for commercial reasons. We remove these as soon as they are no longer representative of our service or you request removal.

If you follow a workshop with us, we will process your dietary preferences in addition to the required registration details. In the case of a mentor session, a recording of the session can be made.

Finally, we process a password for your personal account. We store this password encrypted in combination with your email address. We do this to prevent security fraud. We keep this account information until the end of our customer relationship. In the gallery with the content created for you, we have no access to the account details you have chosen.

[3] | How do we obtain this information?

We have obtained the above information from you as a customer or website visitor because you have provided us with this information. In addition, it is possible that we have obtained your data from one of our customers if you are also present during their shoot or wedding.

[4] | What are your rights regarding this data?

The General Data Protection Regulation has given you a number of rights regarding the personal data that you allow us to process.
1. Inspection – You can at any time request from us to view your data.
2. Modification – If you want to have your data adjusted, corrected, supplemented, protected or removed on the basis of access, you can submit a request for this.
3. Objection – You can object to the processing of your data.
4. Data transfer – If you want to transfer your data to another provider, we will provide your data in a structured and common form that can be opened by common digital systems.
5. Revocation – When we have processed data based on your explicit consent, you have the right to withdraw this consent. This may have consequences for the services we can provide you.

To exercise your rights, you can send a request, with a copy of your identity document, to We will review your request as soon as possible. If we cannot meet your request, we will let you know why we reject your request.

[5] | Who receives your data?

We will not provide your data to third parties unless this is necessary for the operation of our business or is required by legal obligation. Your data can be passed on to processors, parties involved in the implementation of our agreement and external advisors for the execution of the agreement. We have entered into processing agreements with these third parties to optimally protect your privacy. We will not sell your data to third parties.

[6] | Final provisions

We encourage you to check this privacy policy regularly as we can make changes to the policy. If you have any questions about this policy or how we use your data, you can send an email to If you have a complaint about the way we handle your data, you can let us know. You can also contact the Belgian Data Protection Authority.